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Erve Europe All Dudas

Meet the ‘Dudas’

Our animated characters that set the tone for everything we do.

Erve Europe’s company values are represented
in our favorite medium:
as animated characters with a whole lot of personality. 

Once upon a Duda...

Erve Europe’s company values are represented in our favorite medium: as animated characters with a whole lot of personality. ‘Dudas’ set the tone for everything we do.

The Dudas, which launched in 2012, were created by the Erve team. It all started when Martijn, the leader of the company, formulated the mission statement.

”Growth is what we stand for. Growth for our customers, partners and our people. Step by step, better each time.” We believe that individual growth is the key to the growth of a community, a company and a family. Life equals growth because it is subject to continual change; to grow as an individual with a body, heart and soul, to grow interacting with others, a partner, parents, children, friends, colleagues and customers.

We defined a number of values in order to have internal and external benchmarks within our organization. We translated essential values of life into a business context. Since then, these values have given us a distinct direction to the way in which we conduct our business. Later on, it became clear that the time had come to share and develop these values with others.

On his travels, Martijn bought a statue of Buddha, which has a place of pride in our office. It was a great starting point for designing and creating the shape of the Dudas. We picked out the colors and decorated the figures with symbols that reflect the specific values. The final stage involved finding a name. Duda is derived from the word Buddha and the ‘do’ in ‘do’s and don’ts. The letter 'A' is reflected in the term ‘value’ and the plural of Duda is Dudas.

In our opinion, this is only the beginning and we would like to continue building upon this concept. More Dudas will be created. They are an evolving concept for a ‘value-driven’ approach, for both individuals and organizations. We have a vision of apps, games, a book, a whole world of Duda products. If our Duda adventure proves successful, profits will be reinvested in ‘Duda-inspired’ projects. Ultimately, this will help us moving towards a more caring future.


© Tomahawk N.V.

Meet all Dudas

TRANSPARENT
We communicate in a clear way, we are open and direct in our communication.
 All our partners know what we can do for them and what we stand for.

INNOVATION
We try to improve through constant innovation.
 Therefore, we flow naturally with the rhythms of the universe.

SPEED
When we do something, we do it with a sense of urgency.
 Speed, do not leave for tomorrow what you can do today.
 It results in proactivity and a quick service to our customers and our partners.

QUALITY
Our aim is to achieve the highest possible quality in what we do.
 From the quality of our products and factories (compliance) to the quality of our daily work.

IMPROVE
We try to improve through constant innovation.
 Therefore, we flow naturally with the rhythms of the universe.

CUSTOMER FOCUS
Our customers are our priority. We build successful long-term relationships. 
Consistently putting the customer first is what we call: customer focus.

ENERGISING
Giving energy to our customers, partners and ourselves.
 That’s what we call being energising.

OWNERSHIP
Ownership stands for really “owning” your job.
We do what we do because we want to achieve something, not because we have to.

SUPPORTIVE
Some days are easier than others and sometimes people have a hard time.
That’s when we want to be supportive, towards each individual in need.
A little support can improve everything.

POSITIVE
We are positive in our attitude.
There is always a positive side to a person, a situation and an occurance.
That’s the way we approach reality.

Erve Europe

Erve Europe (Van der Erve NV), a part of Erve Group, began in 1985 in Brussels, the capital of Europe.

Erve Group

Erve Group is a circle of companies that give everyone the opportunity
to grow.

Erve Group has 7 offices across 3 continents and we keep growing.

Level 8

A pragmatic mix of self-organization, hierarchy & leadership.

We want everybody to have a voice in the running, changing and steering of the company.

Social Media
Address
ERVE EUROPE
Van Der Erve NV
Weiveldlaan 41 bus 21
1930 Zaventem
Belgium
Contact us
Tel +32 (0)2 7255555
Fax +32 (0)2 7257363